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Boost Juice

Today, the world can’t get enough of Boost Juice. The brand’s winning combination of fresh fruit, blended and squeezed into delicious smoothies and juices, has been a remarkable success story.

But there’s no elevator to success. You have to take the stairs.

On a trip to the United States back in 1999, something caught Janine's attention. Everyone was into healthy smoothies and fresh juices - while in Australia, the fast food market was uninspiring and unhealthy. Janine had just had her third son and, like many young mothers, wanted more flexibility to run her own race.